Gina began her professional career as a chemical engineer. As she traveled the world working on risk-assessment projects for oil and gas facilities, she found herself fascinated by people’s motivations and intentions and their impact on behavior. Her passion to learn more about human behavior led her to a major career pivot, going back to school for a master’s degree in applied behavioral science at the University of Bath in the U.K.
For Gina, her new career is the perfect combination of her analytical engineering skills and her knowledge of human behavior. Now, she designs products and processes that improve the quality of people’s lives by providing the tools they need to make better choices. She also excels at developing solutions that are beneficial for organizations and the people connected to them.
When she’s not at work, Gina enjoys watching foreign films with her family and playing card games. She loves to try new things, so she takes random classes – woodworking, watercolor 101, and aerial hoop. She also loves bringing her friends along on her adventures!
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April 6 & 7, 2021
The annual HXD conference provides a unique crossroads for a diverse community of creators, practitioners, researchers, and developers, to help accelerate the transformation of our health system. Attracting over 500 visionaries across the health ecosystem, this event is created to drive real world change.Learn More
The Center for Health Experience Design (CHXD) is a community that is designed to foster connection across the health ecosystem. It is only by working together that we can solve the toughest health challenges.Learn More
Join design and business leaders from Insurance, Fintech, Banking and more to discuss how experience design strategies can be applied to drive market solutions that achieve social good and profit alike. 2021 Dates TBA.Learn More
Ethical Guidelines for Designers
The Designer’s Oath is a tool that helps multidisciplinary teams define the ethical guidelines of their engagements. Designers are responsible for creating more than ever before and with this increased influence, we must take a step back and recognize the responsibility we have to those we design for.Learn More